About Us

We’re a team of marketers, technologists and data scientists committed to helping creatives and brands make great content with confidence.
We spend our time geeking out over new AI and ML pipelines, hunting down cool datasets and thinking about what it all means for the creative process and content marketing.
Between us, we’ve built fast database startups, run VC-backed startups in the US and UK and founded one of the world’s first social media agencies. We started Codec to empower marketers and creatives with the empirical evidence they need to make better decisions and we are proud to have worked with some of the best in the business since founding Codec in early 2015.
The Team
Martin Adamsshare icon

Martin AdamsCEO & Co-founderMartin's tribe: Self-hacking and productivity cults

Rebecca Allenshare icon

Rebecca AllenChief Commercial OfficerRebecca's tribe: Adventure travel, wildlife, hot sauce

Mark Whiteshare icon

Mark WhiteCTOMark's tribe: Dance music, tech and AI

Nick Timonshare icon

Nick TimonCPONick's tribe: 90s trance, modular synth and oceanography

Tom Blahshare icon

Tom BlahCOOTom's tribe: Progressive house, behavioural economics and Chris Nolan movies

Meng Heshare icon

Meng HeHead of Customer SuccessMeng's tribe: True crime, late 2000s pop culture and linguistics

Duncan Triggshare icon

Duncan TriggChief Media OfficerDuncan's tribe: Motorcycling, Cheese

Sandra Lagartoshare icon

Sandra LagartoProduct ManagerSandra's tribe: Comic books, 90s music and coffee

Stephen Spencershare icon

Stephen SpencerClient DirectorStephen's tribe: Independent Cinema, Whisky, Cryptic Crosswords

Alice Humphreysshare icon

Alice HumphreysCultural StrategistAlice's tribe: Mixtapes, modern art and wine

Jonathan Wallaceshare icon

Jonathan WallaceBusiness DevelopmentJonathan's tribe: Mindfulness, clubbing and popcorn movies

David Shawcrossshare icon

David ShawcrossHead of Insight & InnovationDavid's tribe: Grime, data hustling and social history

Vianney le Masneshare icon

Vianney le MasneUI/UX DesignerVianney's tribe: Millennial geekdom, design and viral YouTubers

Julia Bohutskashare icon

Julia BohutskaData ScientistJulia's tribe: Consumer electronics, organic skincare and winter sports

Ella Pfeiffershare icon

Ella PfeifferStrategistElla's tribe: Healthy recipes, best shopping deals and Harry Potter

Ben Zollshare icon

Ben ZollSenior StrategistBen's tribe: 90's Hip Hop, Bass guitars

Lucy Juppshare icon

Lucy JuppMarketing ExecutiveLucy's tribe: Gym activist, brunch loving foodie, festi-goer

Jamie Baptisteshare icon

Jamie BaptisteHead of Client AcquisitionJamie's tribe: Techie gadgetry, high end men's fashion and hot sauces

Oliver Harrisshare icon

Oliver HarrisClient AcquisitionOliver's tribe: Sci-fi, heavy metal and gaming

Treesha Punchooshare icon

Treesha PunchooSenior Sales ManagerTreesha's tribe: Fitness, sustainable accessories and French cinema

Carly Holmesshare icon

Carly HolmesOperations ManagerCarly's tribe: Brain hacking, Marvel movies and decluttering

Kiira Laurikkashare icon

Kiira LaurikkaResearch & Insight AnalystKiira's tribe: Dream pop, fine art and feminism

Mahmoud Hanafyshare icon

Mahmoud HanafyData EngineerMahmoud's tribe: Animated movies and tech

Vlad Tasicshare icon

Vlad TasicFront-end DeveloperVlad's tribe: Fun experiences, early 2000s cinema and internet meme culture

Ahmed Mahranshare icon

Ahmed MahranBack-end DeveloperAhmed's tribe: CrossFit

Raphael Kyrdanshare icon

Raphael KyrdanBack-end DeveloperRaphael's tribe: Swimming, prestige TV shows and pop art

Orla Delaneyshare icon

Orla DelaneyInsight AnalystOrla's tribe: Postmodern fiction, 2000s pop punk and TV quiz shows

Amy Gilfeathershare icon

Amy GilfeatherAccount ManagerAmy's tribe: Literature, Australian politics and makeup

Thomas Baartshare icon

Thomas BaartBusiness AnalystThomas' tribe: Huel, Belgian Football, Human Rights